Your School Connector

Category Parent Engagement

Ten Parent Excuses for Not Staying Engaged with Your School

Engaging today’s mobile parents in the “Me Generation Schools are operating in a time where the parental expectations are high. Schools are struggling to keep up to the growing demands of their parents while maintaining parental loyalty and the enrollment… Continue Reading →

Three Reasons Why Parent Communication Portals Don’t Work

When it comes to communicating with parents and students, many schools address the challenge by putting even more information — forms, calendars, pdfs, instructions — on their websites. As more information becomes available, additional pages are added and more downloads… Continue Reading →

No One is Reading Your Newsletter! Five Ways Schools Can Stop Bombarding Parents and Start Communicating

With all the technology being used inside the classroom today, it is amazing how little technology is used outside the classroom to maximize (and automate) communications between parents and schools. Parents are still being buried with flyers, calendars, forms and… Continue Reading →

Smart Phones and Parents: What Schools Need to Compete

According to a recent Nielsen study, a typical U.S. adult will spend over 34 hours per month on the internet using their smart phones. 64% of the U.S. adult population is using smart phones, and the number is climbing. Of… Continue Reading →

Do your parents speak ” BRB – LOL – TTYL – IMHO”?

Communicating with the Twitter Generation of Parents We are living in times where the average length of written communication is getting progressively shorter… (LOL, TTYL, OMG….! ) while the average length and format of school communications has remained relatively unchanged… Continue Reading →

Parents are ahead and schools are behind. Change is painful.

But if schools continue doing what they have been doing, they will keep getting what they have been getting…the disengaged parent! Once a child is enrolled in a school, parents rarely access school websites to retrieve information; they prefer to… Continue Reading →

Schools are taking parental engagement more seriously

Have you heard the news? The Los Angeles Unified School District has just hired its first Social Media Director, who will be responsible for updating the district’s Facebook and Twitter feeds, uploading YouTube videos, helping some schools create websites, and… Continue Reading →

Here’s why parents aren’t engaging with your school

Whether you’ve found yourself desperately searching for fundraiser volunteers or are simply wondering why parents don’t seem be very involved in their children’s academic lives, you’ve probably noticed that parents at your school aren’t as engaged as you would like… Continue Reading →

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